Most of the time when people talk about the downsides of ad-driven social media platforms, they complain about “clutter” or “wasted time” spent scrolling past sponsored content. As a media-savvy public, we’re used to being bombarded by...
Even if you don’t know the details, it is likely that you’ve heard of the company called Cambridge Analytica, know that they are in trouble, and it has something to do with Facebook. Cambridge Analytica is a political consulting firm with offices in...
If you’ve been keeping up with our blog lately, then you already know about Facebook trying to foster more meaningful interactions on their platform due to a misinformation scandal that put the social media giant under a microscope. In the latest news, Facebook’s...
The average person lives a life that is full of and dependent on transactions. In 2016, the number of debit transactions per active card in the U.S. reached 23.6 per month. That number doesn’t even include transactions with cash, credit card, or checks! Making some...
Meeting your potential customers where they are can be a lot easier than trying to get them to come to you. With this in mind, social media marketing is very sensible for many businesses. Considering that as of 2017, 81 percent of U.S. Americans had a social media...
Unfriending, unfollowing, whatever you want to call it – we’ve all done it. Managing social network connections is like decluttering your digital life. Which, considering our digital lives tend to be bigger than most of us would like to admit, can be a really...
